Why You Shouldn’t Rely On Words Like “Today” Or “Tomorrow” On Social Media

Over the past couple of days, I’ve been reminded why we shouldn’t rely on relative time-based words and phrases like “today,” “tomorrow,” or “next week” when posting on social media. Why, you ask? Because I’m just now seeing #GivingTuesday posts from a variety of organizations — some of which I support and actively engage with on social platforms. Here are just a couple of examples: We can clearly see that they were posted five days ago, yet they appeared in my feed today. As arts organizations, much of our social media content … Read more

Sold-Out Ticket Scams Start Hitting Social Media

Scammers haven’t wasted any time attempting to suck blood from the turnip of burgeoning performing arts org concert activity. The latest attempt to exploit organizations focuses on events that are at capacity or sell out quickly thanks to limited numbers of seats available due to COVID restrictions. The scam is straightforward enough: Fake user posts a comment to an event post at your Facebook wall saying they have some of the limited quantity tickets but can’t attend. Scammer claims to verify legitimacy of tickets. Scammer requires the mark to send payment directly … Read more

Social Media Accessibility Checklist

I recently tuned in to a live LinkedIn presentation by one of my favorite people: Scott Stratten. (If you were at the NAMP conference in Louisville in 2011, you’ll remember his amazing keynote. If you haven’t seen it, I highly recommend watching as it is still just as applicable — and hilarious — today as it was then.) He shared a highly useful resource in Alexa Heinrich’s Social Media Accessibility Checklist. Whether you’re looking to improve your personal social media or accounts that you manage professionally, there are a lot of basic … Read more